News

Bloom launches the ‘Picturethis ’ application with Brett

Brett Landscaping came to Bloom desiring a new and innovative way to display their product range on the Brett website. So here at Bloom Media we got our heads together and came up with something truly unique, ‘The 3D Visualizer’.

In response to Brett’s requirements our design team asked themselves this question. What if a customer could see what their driveway would actually look like, in 3D, before they ordered? A customer would be able to; in effect ‘try before they buy’ their new driveway to truly see what different products would look like outside their home and choose between various different product configurations. The application provides an instantaneous design consultation service on the Brett website. This service rarifies Brett’s position in what is a highly competitive marketplace and aids Brett in achieving market leader status.

How does it work?

The customer starts by uploading a photo of their project area, or can choose one from the Brett gallery if they wish. The customer then marks the area which they want to transform with new paving and selects the different paving options. This allows them to see what each one is like and how the products will look on their actual driveway. The customer has the ability to save different configurations on the same project so that they can compare them side by side to see which looks the best. The customer can then fine tune the image by tilting, scaling and rotating the paving so they can gauge a very realistic picture of what the finished product will potentially look like.

The ‘Picturethis’ application has been very successful for Brett landscaping generating numerous leads and giving Brett that something special which sets them apart from their competitors.

Click on this link to view the ‘Picturethis’ application in action!